{"id":3458,"date":"2022-08-01T18:48:41","date_gmt":"2022-08-01T18:48:41","guid":{"rendered":"https:\/\/www.clockwork.com\/?post_type=work&#038;p=3458"},"modified":"2026-01-26T18:53:38","modified_gmt":"2026-01-26T18:53:38","slug":"multinational-food-company","status":"publish","type":"work","link":"https:\/\/www.clockwork.com\/work\/multinational-food-company\/","title":{"rendered":"Multinational Food Company"},"content":{"rendered":"\n<div class=\"work-post-banner\">\n    <div class=\"top-banner\"  style=\"background-color: #161616;\" >\n    <div class=\"new-container\">\n      <div class=\"flex-wrapper wrap\">\n        <div class=\"flex-1\">\n\n          \n                      <p>Leading a multinational food company\u2019s transformation to a customer first, digital culture, one business division at a time.<\/p>\n                  <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n  <div class=\"client-info\">\n    <div class=\"new-container\">\n      <div class=\"flex-wrapper wrap\">\n        <div class=\"flex-3\">\n                      <div class=\"banner-box-content\"  style=\"background-color: #00833c\" >\n              <ul>\n                                    <li  style=\"border-bottom-color: #ffffff;\" >\n                      <p  style=\"color:#ffffff\" ><span>Client<\/span><\/p>\n                                          <p  style=\"color:#ffffff\" >Multinational Food Company*<\/p>\n                    <\/li>\n                                    <li  style=\"border-bottom-color: #ffffff;\" >\n                      <p  style=\"color:#ffffff\" ><span>Project Type<\/span><\/p>\n                                          <p  style=\"color:#ffffff\" >Digital Transformation, Customer Experience<\/p>\n                    <\/li>\n                                    <li  style=\"border-bottom-color: #ffffff;\" >\n                      <p  style=\"color:#ffffff\" ><span>Industry<\/span><\/p>\n                                          <p  style=\"color:#ffffff\" >Food<\/p>\n                    <\/li>\n                                      <p  style=\"color:#ffffff\" >*NDAs are important<\/p>\n                    <\/li>\n                              <\/ul>\n\n\n            <\/div>\n                  <\/div>\n        <div class=\"flex-7\">\n          <div class=\"client-banner-img wow fadeInUp\">\n            \n              <img decoding=\"async\" src=\"https:\/\/www.clockwork.com\/wp-content\/uploads\/2022\/08\/our-work_feature_cargill-2.jpg\" alt=\"An elderly man in overalls inspects a lush green crop, bending slightly under blue skies. Rows of plants stretch into the distance, bathed in soft sunlight typical of early morning or late afternoon.\" role=\"img\">\n                      <\/div>\n                  <\/div>\n\n      <\/div>\n    <\/div>\n  <\/div>\n\n  <div class=\"singlepost-bannerin\">\n    <div class=\"new-container\">\n\n      <div class=\"flex-wrapper wrap\">\n        <div class=\"flex-3\">\n                      <h3>The challenge<\/h3>\n                  <\/div>\n\n        <div class=\"flex-7\">\n                      <h4>Lead digital transformation to embed a customer-first mindset across the organization<\/h4>\n          \n                      <p>A multinational food corporation* recognized the need to move from siloed business units focused on individual goals to a more unified organization that put customer experience first. The leadership knew that shifting to a customer first mindset informed by design thinking would improve their culture and performance.<\/p>\n                  <\/div>\n      <\/div>\n\n      <div class=\"flex-wrapper wrap\">\n        <div class=\"flex-3\">\n                      <h3>What we did<\/h3>\n                  <\/div>\n\n        <div class=\"flex-7\">\n                      <ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Led work with internal teams, agency, and vendor partners to implement digital product initiatives\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Demonstrated change management, work culture modeling, and team facilitation tasks to help individuals and groups think and execute using a customer first mindset<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Shepherded the customer first strategy from an idea to an integrated reality<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Led customer research<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Led customer experience in several internal businesses, demonstrating a human-centered approach to product strategy and development.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Implemented change management practices and communication strategy<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Implemented user-centered design thinking<\/span><\/li>\n<\/ul>\n                  <\/div>\n      <\/div>\n\n\n      \n\n    <\/div>\n\n  <\/div>\n\n\n    <div class=\"image-grid wow fadeInUp\">\n      <div class=\"new-container\">\n\n        \n                        <div class=\"flex-wrapper wrap \">\n\n                                  <div class=\"flex-3\"><img decoding=\"async\" src=\"https:\/\/www.clockwork.com\/wp-content\/uploads\/2022\/08\/Cargill_Small-Sq_Graphic_01.png\" alt=\"Close-up of a person sketching a design layout on paper with a marker. The paper includes flowchart-like diagrams and the words USER GOALS, capturing the essence of experience design. The persons hand is visible, focused on crafting an innovative digital solution.\" role=\"img\"><\/div>\n                                                    <div class=\"flex-3\"><img decoding=\"async\" src=\"https:\/\/www.clockwork.com\/wp-content\/uploads\/2022\/08\/Cargill_Small-Sq_Graphic_02.png\" alt=\"Hand-drawn sketches of a mobile app interface on paper illustrate an intuitive user experience. The drawings feature mobile screens with maps, user profiles, and welcome messages. Annotations and notes are written in French around the designs, enriching this thoughtful experience design.\" role=\"img\"><\/div>\n                                \n            <\/div>\n        \n\n                    <div class=\"flex-wrapper wrap flex-end\">\n\n                                  <div class=\"flex-7\"><img decoding=\"async\" src=\"https:\/\/www.clockwork.com\/wp-content\/uploads\/2022\/08\/Cargill_Lg-Graphic_01.png\" alt=\"Close-up of a board covered with sticky notes featuring various handwritten notes and ideas, focusing on organizing and solving problems to enhance user experience. The background shows printed text with headings for Problems\/Pains and Understand RC, emphasizing a Clockwork approach to solutions.\" role=\"img\"><\/div>\n                                \n\n            <\/div>\n        \n\n      <\/div>\n    <\/div>\n\n\n\n  <div class=\"singlepost-bannerin outcomes-image-grid wow fadeInUp\">\n    <div class=\"new-container\">\n      <div class=\"flex-wrapper wrap\">\n        <div class=\"flex-3\">\n                      <h3>Outcomes<\/h3>\n                  <\/div>\n        <div class=\"flex-7\">\n          <div class=\"flex-wrapper wrap\">\n                      <\/div>\n                      <p>Through this initiative, we converted 10 of our client&#8217;s internal business teams to a customer first mindset.<\/p>\n                  <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n\n\n<div class=\"key-services\">\n  <div class=\"new-container\">\n    <div class=\"flex-wrapper wrap\">\n              <div class=\"flex-3\">\n          <h3>How we did it<\/h3>\n        <\/div>\n            <div class=\"flex-7\">        <ul>\n                        <li><a tabindex=\"0\" href=\"https:\/\/www.clockwork.com\/service\/experience-design\/\" target=\"_self\" aria-label=\"Click this link for Experience Design detail page\" style=\"border-bottom: 1px solid #00833c; border-top: 1px solid #00833c; \"><div class=\"key-hover\" style=\"background-color: #00833c \"><\/div>Experience Design<\/a><\/li>\n                                  <li><a tabindex=\"0\" href=\"https:\/\/www.clockwork.com\/service\/strategy-and-innovation\/\" target=\"_self\" aria-label=\"Click this link for Strategy &amp; Innovation detail page\" style=\"border-bottom: 1px solid #00833c; border-top: 1px solid #00833c; \"><div class=\"key-hover\" style=\"background-color: #00833c \"><\/div>Strategy &amp; Innovation<\/a><\/li>\n                                  <li><a tabindex=\"0\" href=\"https:\/\/www.clockwork.com\/service\/technology-and-engineering\/\" target=\"_self\" aria-label=\"Click this link for Technology &amp; Engineering detail page\" style=\"border-bottom: 1px solid #00833c;\"><div class=\"key-hover\" style=\"background-color: #00833c \"><\/div>Technology &amp; Engineering<\/a><\/li>\n                                  <li><a tabindex=\"0\" href=\"https:\/\/www.clockwork.com\/service\/maintenance-and-support\/\" target=\"_self\" aria-label=\"Click this link for Maintenance &amp; Support detail page\" style=\"border-bottom: 1px solid #00833c;\"><div class=\"key-hover\" style=\"background-color: #00833c \"><\/div>Maintenance &amp; Support<\/a><\/li>\n                    <\/ul> <\/div>    <\/div>\n  <\/div>\n<\/div>\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Leading a multinational food company\u2019s transformation to a customer first, digital culture, one business division at a time.<\/p>\n","protected":false},"author":5,"featured_media":3924,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"work-categories":[44,43],"work-tags":[309,282,277,422,331,116],"coauthors":[61],"class_list":["post-3458","work","type-work","status-publish","format-standard","has-post-thumbnail","hentry","work-category-experience-design","work-category-strategy-innovation","work-tag-b2b","work-tag-change-management","work-tag-customer-experience","work-tag-customer-first","work-tag-digital-transformation","work-tag-food"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.2 (Yoast SEO v25.5) - 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